SuperSimple is a startup web-service, with focus on giving their users a super simple and not so expensive way to build and manage their own website. They wanted their branding to stand out along their competition and feel simple and modern.
I made an icon based on the two s and placed it on a colored background to make it more noticable. The idea is to use this symbol as a recognition for the brand on sites using their service. The symbol was combined with a classic but modern and simple font. The font was choosen to also be used big in headlines on their website, almost like a graphic element in it self.