Ericsson CES

Ericsson asked North Kingdom to help create a highly visual and branded experience around their presence at CES 2012 in Las Vegas. We focused on their tagline "The Networked Society is taking shape" and built human shapes out of network data, symbolised by small dots. To describe something complex in a more simple way.

We started out with a flash 3D asset and from that one we built assets for banners, a website, a screensaver, videos (For the Ericsson CES conference booth) as well as a print ad in wired magazine. 

I worked on the visual style together with Riccardo Tagliabue and designed the different elements together with Riccardo and Linus Lindgren. I also made some text animation in the booth videos. 3D by Mathias Lindgren, Flash by Klas Kron. 

Client:
Ericsson

At:
North Kingdom

Type:
Interactive / Video / Print

My Role:
Art Direction & Design

Video

Print Ad (Wired Magazine)

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